Frontline Results Marketing by Karl Sakas

Marketing Blog by Karl Sakas in Raleigh, N.C. USA

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guerrilla marketing

Viral video interview: Sonja Jacob shares how her popular Grasshopper campaign required more than just clever creative

by Karl Sakas on August 5, 2010

Read this book: “When I Stop Talking, You’ll Know I’m Dead” by producer Jerry Weintraub

by Karl Sakas on July 19, 2010

Viral Marketing and the Power of Cute

by Karl Sakas on June 8, 2010

David Meerman Scott on why ‘white papers rarely go viral’

by Karl Sakas on June 4, 2010

Author Jennifer Belle uses AstroTurfing to shill her new book

by Karl Sakas on May 31, 2010

You can find your dream job for $6, if you can afford to wait six months

by Karl Sakas on May 15, 2010

Kenneth Cole and guerrilla marketing

by Karl Sakas on April 29, 2010

  • About Karl

    Karl SakasKarl Sakas is a marketing account manager, pragmatic optimist, and train enthusiast. He grew up in a log cabin 15 miles from the White House and now enjoys living in the N.C. Research Triangle. Karl occasionally volunteers as a crew member on a 1930s railroad car. He likes marketing, history, technology, coffee, connecting with people, and writing about himself in the third person. [More about Karl...]

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  • Latest Posts

    • Marketing = hocus pocus?
    • Next step in my marketing career: Managing account services at Coalmarch Productions
    • What’s your legacy? (via Chris Brogan)
    • Marketing gimmick to generate leads: Free hot dogs at the yard sale
    • Hotel computer meltdown, stubborn customer service, and saving the day at Hyatt Jersey City
    • iPhone friendly websites using an easy mobile bookmarking icon
    • Terrible fast food marketing advice: be inconsistent every time
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